'Happy Path' Booking Design
Cabin Booking Site
THE CHALLENGE
A responsive prototype was needed to test the intended product and send off for implementation.
I designed the user flow of a nature-focused booking site, from customer journey mapping to prototyping, including preparing documentation via the design library and annotations. I integrated feedback from a senior designer into my iterative process. The deliverable included a responsive prototype ready for testing and refinement. The design and component library was created with accessibility in mind. With the end deliverables, I created a product that communicated needs to developers, a prototype ready for usability testing, and library to make quick updates and maintain consistency.
Context
Capstone certification project
Role
Designer
Timeline
2 months < part-time
Quick iterations
To quickly test ideas and actions, I sketched out the pages and used sticky notes for dropdown menus. I added annotations for key content we needed to provide.
Research to Insights
Using data from the research analysis stage, I formed a customer journey map to present how the insights impact customers through a booking experience.
Flow Diagram & Wireframe
I created a flow diagram to map out pages and interactions for a 'happy path' from search to booking. From this, I sketched the wireframe of the pages with key annotations.
Prototype
A low fidelity prototype was created in Figma. After feedback and adjustments, this was used to flesh out a higher fidelity, responsive prototype. This was presented and pilot tested and is now ready for usability testing.
Design Library
The protoype was build using components and variables. With it, a design library was built for the site to maintain cohesiveness and clarity.
Deliverable
A copy of the prototype was generated with detailed annotations for developers. The culmination of the design process resulted in a user-centered deliverable ready for handoff.
Testable prototype
The end deliverable was ready for handoff to begin developing. Only actions in the happy path were responsive and more interactivity is needed for other processes.
